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Friday, October 16, 2009

Rheumatology: Ill-advised session titles

Another conference, another edition of Ill-advised Session Titles. The American College of Rheumatology is meeting in Philadelphia next week and we will bring you some serious news from there. But first, some semi-funny titles. (Not to start a turf war or anything, but rheumatologists just don't seem to be as creative as the medical group managers.)

We've got some metaphors: "Getting a Grip on Arthritis" and "Tip-Toeing Around Arthritis and Foot Pain" and one movie reference: "Something's Gotta Give: Couples Coping with Chronic Pain." I know, not very hilarious.

The sad thing is that rheumatology has lots of potential. Take this session, for example: "The Effect of an Iyengar Yoga Program to Minimize Falls and Build Balance Confidence, Postural Stability and Improved Gait in Women Between Ages 60 and 75." How much more likely would you be to attend if it were called "Downward dog for dowagers" or "Say 'Om,' Grandma"?

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